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VOLUME 20 NO. 35VOLUME 20 NO. 35SATURDAY, AUGUST 29, 2026 
CITY COUNCIL TO CONSIDER AD HOC 
COMMITTEE FOR COMMUNITY SURVEY 

By Kevin McGuire is complete. And the funding because survey design is past experiences designingfor the survey was included in critical to the usefulness of the questionnaires. Mayor

The Sierra Madre City 

the FY2027 adopted budget.” results, the committee would Kristine Lowe noted to Garcia,

Council approved the 

The survey is intended to help ensure the survey is clear, “I think you’d be a good

formation of a two-member ad 

give the City Council and balanced, and focused on sounding board if you are

hoc committee to help shape 

staff a clearer understanding issues most relevant to Sierra familiar with this type of work

a forthcoming community 

of residents’ priorities, service Madre residents. Potential already.”

survey designed to gather 

expectations, and opinions on topics could include resident The survey is expected

residents’ opinions on city 

issues facing the city before satisfaction with city services; to provide what city

services, infrastructure, public 

major policy or financial public safety and emergency staff describes as a broad

safety, budget priorities and 

decisions are made. preparedness; maintenance but focused snapshot of

potential future funding 

Staff is recommending that of streets, sidewalks and community priorities and

options. 

the City Council establish other infrastructure; water service expectations. The

According to a staff report 

a temporary, two-member and sewer priorities; parks, results could help identify

created by Assistant City 

committee and appoint recreation, library and areas where additional

Manager Miguel Hernandez 

two council members to community services; fiscal investment, communication,

and Administrative Analyst 

work with city staff and On-sustainability and budget or policy attention may be

Sophia Conchas, the city is 

Pointe Insights during the priorities; communication needed.

preparing to conduct the 

development of the survey. and public trust; and possible After the survey is conducted

professionally designed survey 

The ad-hoc committee future funding options. and responses are analyzed,

in partnership with On-Pointe 

would provide input on “I’ll throw my hat in the On-Pointe Insights is expected

Insights, a public opinion 

the issues covered in the ring,” offered Councilmember to prepare the results for

research firm. 

survey, the wording and Kelly Kriebs, who originally presentation at a future public

Before a quorum, with 

framing of questions, and brought up the topic in the City Council meeting. The

City Councilmember Robert 

the questionnaire’s overall budget cycle discussion. findings could then guide

Parkhurst appearing on 

structure and format. “I think it will be a really discussions on future policy

remote video, City Manager 

According to Bruckner, great communication tool decisions, budget allocations,

Michael Bruckner gave a brief 

the committee would spend to hopefully hammer home infrastructure planning, and

presentation to City Council 

“somewhere in the range of to a broader swath of our community engagement

on Tuesday, August 25, 2026. 

two to four meetings with residents…the fiscal situation strategies. The proposal

The request for a community 

the [On-Pointe Insights] that we have. We still hear also supports the City’s

survey stemmed from last 

consultant.” The survey is lots of concerns about how strategic goals of community

year’s mid-year budget 

expected to hit the streets by we’re spending our money. engagement, transparency,

study session. According to 

October or November of this So, any tool that we have that and informed decision-

Bruckner, “the committee’s 

year, prior to losing two of the [gives] some knowledge of our making.

role is purely advisory, helping 

current councilmembers, as situation, I think, would be The City Council voted

shape questions framing the 

incumbents Gene Goss and invaluable,” Kriebs said. unanimously to create the ad

survey structure. It won’t make 

Edward Garcia did not file for Councilmember Garcia hoc committee and agreed to

policy decisions, and it will 

re-election. agreed to take the second add Kelly Kriebs and Edward

dissolve once the design phase 

According to the report, seat after pointing out his Garcia as its members. 


-REPRESENTING US engagements (November & December) andIN OTHER PUBLICITY during our Deco Week (December 26 – 31).

OPPORTUNITIES 

2) Applications are available on at: www.
-RIDING ON THE 

FLOAT IN THE 2027 ROSE sierramadrerosefloat.org, see the green 
PARADE® PRESENTED BY announcement bar on our homepage. 
SMRFA SEEKS APPLICATIONS FOR ROYAL COURT HONDA 3) Applications must be emailed to info@

-WORKING AT 

sierramadrerosefloat.org by Wednesday,

The Sierra Madre Rose Float Association is FLOATFEST ON JAN. 2ND, 

September 9, 2026. Applications submitted

once again seeking applications for members 2027 

later than September 9th will not be

-INTERACTING WITH VISITORS

of our Royal Court to represent the City at 

considered.

-VARIOUS EVENTS THROUGHOUT

local functions and activities and to ride on 

THE 2027 CALENDAR YEAR 4) Applicants must be able to attend judging

our float on January 1, 2027, in the Rose 

Parade® presented by Honda. Princesses/Ambassadors will have a very interviews on the afternoon of Sunday, 
exciting and educational year! September 13th. 

This year we are searching for up to three (3)
Royal Court members. Duties will include: 

The Sierra Madre Rose Float Association Royal 
-SPEAKING TO LOCAL SERVICE Application Guidelines and Process: Court will be presented to the membership on 
ORGANIZATIONS AND CLUBS 

Sunday, September 20, 2026 at 5:00 p.m. at the-PRESENTING TO THE SIERRA 1) Applicants must be 15 to 18 years old, SMRFA Barn, located at 587 E. Sierra MadreMADRE CITY COUNCIL have a 3.0 grade average, and be a resident of Blvd., Sierra Madre.

-DECORATING OUR FLOAT AND 

Sierra Madre. Royal Court members must For more information or questions, please

WORKING IN OUR SALES BOOTH 

be available to participate in the speaking contact info@sierramadrerosefloat.org. 

SSIIEERRRRAAMMAADDRREEUUNNIITTEEDDMMEETTHHOODDIISSTTCCHHUURRCCHHBlessingofthe Backpacks &
EndofSummerCelebration!
ALL AREWELCOME!
695 W.S.M.Blvd.
Sierra Madre,CA(626)355-0629Sunday,August30th9:30 a.m.
SUNDAY2:00 PM – 4:00 PM 
561 SIERRA MEADOW | SIERRA MADRE 
Open House 
JUDY 
WEBB-MARTIN 


626.688.2273 


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