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SUPPORT YOUR LOCAL NEWSPAPER!
Mountain View News Saturday, May 9, 2020
Please help us save
your weekly newspaper!
The National
Emergency has
had an immediate
adverse impact on the future of the Mountain
Views News. (www.mtnviewsnews.com )
Since 2006, I have been publishing a weekly
newspaper in the San Gabriel Valley specifically
covering the cities of Sierra Madre,
Arcadia, Monrovia, Duarte, Pasadena, and
also South Pasadena, Altadena and San
Marino. This effort has been financially
challenging primarily due to the nature of
publishing and because of a 40% tariff on
newsprint that was imposed in 2018 and is still in affect.
We have survived primarily on the paper's ability to publish legal
notices and the support of our advertisers many of whom are also
impacted by the COVID19 virus. However, that has all changed.
We were informed mid-March that the County of Los Angeles
closed all public access to buildings that process legal notices. Such
action, while absolutely necessary means that the income generated
from the publication of the notices has come to an abrupt halt.
Without the ability to publish legal notices, continued publication
of the Mountain Views News is not possible.
With your help, however, we can sustain the only paper where your
community news comes first until such time as an alternative to the
current legal notice processing is found or LA County Buildings
allow public access again.
It is not an easy thing to reach out to the public for support, however,
this is truly an emergency. The Mountain Views News needs
your support now to weather this storm.
Remember, print media is the only source of information that
CANNOT BE HACKED! What you read in the Mountain Views
News is accurate and as publisher, I stand behind every word. Our
sources are reliable and dependable. Our Opinions share both
sides of the argument. Community events and local organization
activities are also an integral part of what we provide each week.
And, while we do have an online presence, each week thousands of
print copies are distributed to all 8 cities. In fact, had it not been
for the tariffs, in 2018 our plan was to double our distribution as the
demand for more print copies is great.
So can you please help us keep the Mountain Views News in circulation?
Below are 4 ways that you can help sustain your local paper.
All support is greatly appreciated. Thank you in advance.
Susan Henderson, Owner/ Publisher/Editor
#1 Make an IMMEDIATE CONTRIBUTION to help us recover from the Corona Virus interruption
of legal notice revenue.
https://www.gofundme.com/f/save-the-mountain-views-news
#2 DONATE BY CHECK: If you would rather make a donation directly
to the paper, you can send a check. Make it payable to the Mountain Views News and mail
to: Mountain Views News 80 W Sierra Madre Blvd. #327 Sierra Madre, Ca. 91024
#3 HELP SUSTAIN PRINT DISTRIBUTION! In addition to the impact of the Corona Virus,
newspapers are also adversely impacted by California Assembly Bill 5 (AB5), which eliminates the use of
independent contractors and triples distribution expenses. Become a Sustaining Supporter of the Mountain
Views News by making an annual contribution of $120 ($10 a month). Sign up and get home delivery
for free. Cancel at anytime.
Please send check to: Mountain Views News Sustaining Supporter
80 W Sierra Madre Blvd. #327 Sierra Madre, Ca. 91024
#4 SUBSCRIBE TO HOME DELIVERY (See below)
SUSAN HENDERSON
Editor/Publisher
LETTER TO THE EDITOR
RE: Your latest editorial
While I appreciated your effort to focus on
positives during this public health emergency,
I was dismayed by the repetition of
the false and dangerous claim that “No one
could have predicted this situation because
as it has been said over and over again, there
has never been an event or disease or three
of disease that has completely shut down
the world as we know it.”
The pandemic was certainly foreseeable
even if no one could have predicted its precise
time or scale. Historically, there have
have indeed been prior pandemics that
we could have learned from, including the
1918 Pandemic, which killed 675,000 in the
U.S. and 500 million world-wide (1/3 of the
world population). (1) [*See Sources below].
In more recent history, SARS, Swine
Flu, and others have been cautionary events
that had put the American government on
notice of the potential threat of pandemics.
The 1918 Pandemic— and arguably other
recent mass illness events to a more limited
extent-- did in fact shut down much of the
world “as we know it.”
The world has witnessed many pandemics
which our government learned: the NSC
prepared a 69 page pandemic plan in 2016
to provide a game plan in case of pandemic.
(2) Unfortunately, this White House discarded
or ignored that plan and has failed
to act to make America safe again from the
start of this pandemic to today.
As a small business owner, I would very
much like for America to “reopen,” but under
safe and healthy conditions once the
infection and death rates are under control.
Such “re-opening” conditions may include
an extensive testing and tracing program,
continued use of appropriate social distancing
whenever possible, & mandatory use of
masks in public spaces. Unfortunately, our
current federal leadership has continuously
failed to act appropriately to make sure we
can get on the path to a safe and healthy re-
opening of American businesses.
It doesn’t matter how many times false information
is “said over and over again,” you
can’t make it the truth by repeating falsehoods.
You only make it into propaganda.
JL
Sierra Madre homeowner
Sources:
(1) From the CDC Website:
https://www.cdc.gov/flu/pandemic-
resources/1918-pandemic-h1n1.html
"The 1918 influenza pandemic was the most
severe pandemic in recent history. It was
caused by an H1N1 virus with genes of avian
origin. Although there is not universal
consensus regarding where the virus originated,
it spread worldwide during 1918-
1919. In the United States, it was first identified
in military personnel in spring 1918.
It is estimated that about 500 million people
or one-third of the world’s population became
infected with this virus. The number
of deaths was estimated to be at least 50 million
worldwide with about 675,000 occurring
in the United States.”
(2) Source: https://www.politico.com/
news/2020/03/25/trump-coronavirus-national-
security-council-149285
Editor's Note: In my editorial, http://mtnviewsnews.
com/v14/htm/n18/p12.htm,
the exact, complete statement was, "No one
could have predicted this situation because,
as it has been said over and over again, there
has never been an event or disease or threat
of disease that has completely shut down the
world as we knew it."
FICTITIOUS BUSINESS NAME
STATEMENT
File No. 2020068828
The following person(s) is (are) doing business
as: JJAA BUSINESS SERVICE CENTRO
CHIT MARMA, INST 6564 VAN NUYS
BLVD. STE 150-34 VAN NUYS, CA. 91401;
JJAA BUSINESS SERVICE CENTRO CHIT
MARMA, INST P.O. BOX 10182 BURBANK,
CA. 91510. Full name of registrant(s)
is (are) MARINA CARMEN JARQUIN 6454
VAN NUYS BLVD. STE 150-34 VAN NUYS,
CA. 91401. This Business is conducted by: AN
INDIVIDUAL. Signed; MARINA CARMEN
JARQUIN, OWNER. This statement was filed
with the County Clerk of Los Angeles County
on 04/13/2020. The registrant(s) has (have)
commenced to transact business under the fictitious
business name or names listed above on
03/2020. NOTICE- This Fictitious Name Statement
expires five years from the date it was
filed in the office of the County Clerk. A new
Fictitious Business Name Statement must be
filed prior to that date. The filing of this statement
does not of itself authorize the use in this
state of a Fictitious Business Name in violation
of the rights of another under Federal, State, or
common law (See section 14411 et seq. Business
and Professions Code)
Publish: ED Mountain Views News
Dates Pub: May 9, 16, 23, 30, 2020
Mountain Views News 80 W Sierra Madre Blvd. No. 327 Sierra Madre, Ca. 91024 Office: 626.355.2737 Fax: 626.609.3285 Email: editor@mtnviewsnews.com Website: www.mtnviewsnews.com
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