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BUSINESS NEWS & TRENDS
Mountain Views-News Saturday, February 7, 2015
FAMILY MATTERS By Marc Garlett
A CHORE NEXT DOOR
While not a very common problem, if you've got it, it can have a terrible impact on your listing: The
Messy Neighbor. If you live next door to a "neglected" property, you might lose up to 20% of your
home's market value, particularly with buyers looking for any excuse to reduce their offer.
It's technically not your problem, but ask not for whom the bell tolls. It's well worth your time and
effort to resolve this situation amicably. Always be respectful, and don't let your emotions get the best
of you.
Unless you believe your neighbor is "unhinged," you should begin with a visit to their home and a
positive attitude - no name-calling or finger-pointing. Don't grab everyone on the block and gang up
on your neighbor - you'll get better results if you go alone or with one other person.
If you find your messy neighbor is unwilling to take care of their maintenance, it may still be in your
best interest to do the work yourself or with the help of other neighbors. No, it's not fair, but if you
want a fair sales price, this may be your only option.
As a last resort, you could file a complaint with your property owners association or city government.
You could be referred to a mediator who will help settle your disagreement cordially.
FIGHTING DOES NOT FEEL GOOD
James Brown recorded 16 number-one singles on
the Billboard R&B charts including his signature
song, “I Feel Good.” Unfortunately, no one is
feeling good about the nearly decade-long battle
still raging over his estate which began after his
death on Christmas Day, 2006.
The majority of Brown’s estate - estimated
to be in the tens of millions of dollars - was
distributed via his will to the I Feel Good Trust.
Brown set up the trust to provide scholarships
to underprivileged children in South Carolina
and Georgia. To date, none of his estate proceeds
have been distributed, however, due to ongoing
litigation between Brown’s fourth wife, Tomi Rae
Hynie, his seven children, and his trust.
Brown’s estate has devolved into a huge mess for
his family. He has seven children and during the
estate battle several more people stepped forward
claiming they were Brown’s children as well. The
legality of his marriage to Hynie has been called
into question. Two sets of trustees have already
been removed from the case.
Over the last few years the South Carolina
Attorney General attempted to broker a deal
between the parties and the South Carolina
Supreme Court even got involved. The latest
twist was a decision in January of 2015 by a South
Carolina judge granting a journalist’s Freedom
of Information Act request to gain access to
emails that include appraisals of Brown’s assets
and discussions about Hynie’s diary as well as
how much the estate should pay a local law firm
involved in the fight over the estate.
As you might imagine, all of this is terribly
expensive. Brown’s estate has to foot the bill
along with paying millions to creditors, lawyers
and other debtors. But not one single dollar has
been given to the scholarship program Brown
envisioned.
While a challenge to Brown’s will may not have
been avoidable considering the number of relatives
he left behind, properly transferring his assets to
the trust before his death may have prevented
much of the litigation and provided the education
funds for the children he wanted to help. And
since a trust is private, unlike a will, it would have
avoided the public scrutiny over his private affairs.
This is a common error made by estate planning
lawyers, even those hired by wealthy people like
James Brown. Unfortunately, whether someone
has significant financial wealth or not, the impact
on their family is the same -- if the assets are not
titled properly in a trust at the time of death, the
family members left behind will end up in Court.
That’s guaranteed.
If you would like to chat about how an estate
plan can help protect your family from the time,
expense, and emotional pain of court, call our
office today to schedule a time for us to talk. If
you already have a plan and want to make sure
it doesn’t have mistakes (such as not titling your
assets correctly), call us and ask for an estate plan
review. The next two callers who mention this
article will receive these services free of charge.
To you family’s health, wealth, and happiness,
A local attorney, father, and CASA volunteer
(Court Appointed Special Advocate for Children),
Marc Garlett is on a mission to help parents protect
what they love most. His office is located at 49 S.
Baldwin Ave., Ste. G, Sierra Madre, CA 91024.
Call 626.355.4000 to schedule an appointment to
sit down and talk about ensuring a legacy of love
and financial security for your family or visit www.
GarlettLaw.com for more information.
TIMING YOUR EMAIL CAMPAIGNS
When deciding on the best time to send an email
campaign, consider 2 things:
1. Studies show the majority of emails are read
within the first 4 hours after sent: Even though
someone can save your email and open it later,
most people don’t. It’s important to consider the
time and day you send your emails. For example,
if you market to Moms, avoid sending emails
between 6am and 9am, Monday – Friday. Most
Moms are busy taking kids to school, making
lunches, etc. and don’t have time to look at your
email. Get to know your audience and play around
with timing. You might do a split test and divide
your email list in thirds and test different days
and times to find your sweet spot. You can also
use social media and listen to your audience to
find out what’s important to them and take note of
when they are most active.
2. Is there a current event or holiday you can
leverage: I like to follow the big boys and see how
they leverage holidays and current events. For
example, I think Papa Johns does a great job with
their promotions. If the Lakers are playing, the will
send out an email announcing the game and start
time with a coupon for 50% off game day. What
current events can you take advantage of that fit
with the flavor of your brand? Think outside of the
box. We know a fun restaurant downtown that
runs a promotion on Elvis’ birthday. Is there a
quarky holiday you can play with?
About MJ: MJ and her brother David own HUTdogs,
a creative services business that specializes in
Internet Marketing strategies and Social Media.
They offer social media management services and
help their clients build a strong on-line presence.
“Like” them on Facebook for trending news in
social media, internet marketing and other helpful
tips, www.facebook.com/hutdogs.
Sign up for their upcoming classes, webinars and
presentations at: www.hutdogs.com/workshops/
schedule
BUSINESS TODAY
The latest on Business News, Trends and Techniques
By La Quetta M. Shamblee,MBA
MIND YOUR BUSINESS
Establishing and maintaining a successful business begins and ends with an entrepreneur’s state of
mind. “The Little Engine That Could” is one of the most famous children’s stories, extolling the
benefits of what is possible when someone simply dares to believe they can accomplish something
that may seem out of reach.
Everyone who has any inkling of entrepreneurial aspiration must seize the moment at some point
and take action in order to create the product or business they envision. The mind is defined as the
part of a person that can think, reason, feel and remember. It is commonly thought of as the activity
of the brain, which is an appropriate springboard to emphasize that activity or action aligned with
aspiration is what distinguishes doers from mere dreamers.
Mind your business is used here as an expression to emphasize the importance of how entrepreneurs
can use their own thought process to forge ahead toward achieving goals. The following mnemonic
can be used as a guide to move forward and keep going in the direction of your business interests.
Make Up Your Mind
The first step is to get clarity about your vision, your dream to start a business. Do you want to earn
extra income or build your idea into your primary livelihood? Do you want a small, easy-to-manage
business or are you thinking of building a thriving enterprise? Either one will need to generate
revenue and be profitable. It is important to determine the income goal as a certain amount per
month, year or other timeframe. Finally, it is imperative to commit to a date by which you expect
certain goals to be attained.
Invest Your Time & Resources
Everyone on the planet is granted with 24 hours in a day, and those who have relished in the success
of building a profitable understand that time is a commodity more valuable than money. Both should
be used wisely, but unlike money, time wasted can never be recaptured. Take time to layout the
gameplan, the roadmap as you understand it, to reach your goal.
Never Give Up
Follow the example of The Little Engine That Could and press forward, even when going uphill makes
it a little more difficult.
Distinguish Yourself With Discipline
Executing your plan will build the bridge between your goal and your vision. Consistency fosters
discipline, which results in a mastery of knowledge and skills that fuels the type of confidence that can
help an entrepreneur to keep going when times get challenging.
Move beyond thinking about starting a business, or if you’re already in business, move beyond simply
thinking about what you can do to expand and move to the next phase you envision. Make up our
mind to have the level of success you desire as a business owner and go for it.
“The mind is everything. What you think you become.” - Buddha
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