Mountain Views News, Combined Edition Saturday, May 2, 2020

MVNews this week:  Page 13



Mountain View News Saturday, May 2, 2020 

Please help us save 
your weekly newspaper! 
The National 
Emergency has 
had an immediate 
adverse impact on the future of the Mountain 
Views News. ( )

Since 2006, I have been publishing a weekly 
newspaper in the San Gabriel Valley specifically 
covering the cities of Sierra Madre, 
Arcadia, Monrovia, Duarte, Pasadena, and 
also South Pasadena, Altadena and San 
Marino. This effort has been financially 
challenging primarily due to the nature of 
publishing and because of a 40% tariff on 
newsprint that was imposed in 2018 and is still in affect. 

 We have survived primarily on the paper's ability to publish legal 
notices and the support of our advertisers many of whom are also 
impacted by the COVID19 virus. However, that has all changed. 
We were informed mid-March that the County of Los Angeles 
closed all public access to buildings that process legal notices. Such 
action, while absolutely necessary means that the income generated 
from the publication of the notices has come to an abrupt halt. 
Without the ability to publish legal notices, continued publication 
of the Mountain Views News is not possible.

With your help, however, we can sustain the only paper where your 
community news comes first until such time as an alternative to the 
current legal notice processing is found or LA County Buildings 
allow public access again.

It is not an easy thing to reach out to the public for support, however, 
this is truly an emergency. The Mountain Views News needs 
your support now to weather this storm.

 Remember, print media is the only source of information that 
CANNOT BE HACKED! What you read in the Mountain Views 
News is accurate and as publisher, I stand behind every word. Our 
sources are reliable and dependable. Our Opinions share both 
sides of the argument. Community events and local organization 
activities are also an integral part of what we provide each week. 
And, while we do have an online presence, each week thousands of 
print copies are distributed to all 8 cities. In fact, had it not been 
for the tariffs, in 2018 our plan was to double our distribution as the 
demand for more print copies is great. 

So can you please help us keep the Mountain Views News in circulation? 
Below are 4 ways that you can help sustain your local paper. 
All support is greatly appreciated. Thank you in advance. 

Susan Henderson, Owner/ Publisher/Editor

#1 Make an IMMEDIATE CONTRIBUTION to help us recover from the Corona Virus interruption 
of legal notice revenue.

#2 DONATE BY CHECK: If you would rather make a donation directly 
to the paper, you can send a check. Make it payable to the Mountain Views News and mail 
to: Mountain Views News 80 W Sierra Madre Blvd. #327 Sierra Madre, Ca. 91024

#3 HELP SUSTAIN PRINT DISTRIBUTION! In addition to the impact of the Corona Virus, 
newspapers are also adversely impacted by California Assembly Bill 5 (AB5), which eliminates the use of 
independent contractors and triples distribution expenses. Become a Sustaining Supporter of the Mountain 
Views News by making an annual contribution of $120 ($10 a month). Sign up and get home delivery 
for free. Cancel at anytime.

Please send check to: Mountain Views News Sustaining Supporter

80 W Sierra Madre Blvd. #327 Sierra Madre, Ca. 91024




Mountain Views News 80 W Sierra Madre Blvd. No. 327 Sierra Madre, Ca. 91024 Office: 626.355.2737 Fax: 626.609.3285 Email: Website: