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Homes & Property
Mountain Views News Saturday, August 14, 2010
One Of A Kind: Featuring unique homes & gardens and the people who create them Story and Photos By Chris Bertrand
E. Waldo Ward’s Ranch: Home of Sierra Madre’s Oldest Runnin Business
Edwin Waldo Ward, Sr., founder of
Sierra Madre’s renowned jam, jelly
and condiment purveyor, journeyed
to California in 1887 to recover from
tuberculosis. Recuperating in the
fresh air and healthy climate of La
Manda Park, now East Pasadena,
he and his host, a boyhood friend,
explored the foothills area on
horseback.
Ward planted his first ten acres of
Navel oranges in 1891 on Sierra Madre land purchased from the
town’s founder, Nathaniel Carter. Soon, he added another twenty
acres to his orchard at the base of the San Gabriel Mountains.
At its height, the ranch spanned over 30 acres. His dream was
to develop the “perfect” English style marmalade recipe from
bittersweet oranges, and sell it across North America.
After marrying in 1900, Ward built a beautiful family home and
barn behind it at 273 East Highland in 1902. He maintained his
“day job” as sales representative New York luxury food importer
from New York, James P. Smith & Co until 1915.
In the intervening years, he imported two special orange trees
from Spain; of a particular variety Ward was sure held the keys
to his marmalade recipe’s success. Those two trees, still thriving
today, became grafting stock for a grove that eventually expanded
to 600 trees. By 1918, the recipe was fine tuned, and Ward began
his preserving business.
The business flourished, and E. Waldo Ward marmalade was
served at the finest tables in the
country. It was the signature jam
served in the elite dining cars of many
trains of the era. Richard and Jeff
Ward, father and son, run E. Waldo
Ward today. They are the descendants
of the on Sierra Madre property that is
now just 2.5 acres, amid a residential
neighborhood built on the orchard
land that was sold off over the years, as
water requirements and price made it
untenable as farm land.
Richard is still drawn to the original
signature marmalade as his personal
favorite eating, but Jeff prefers the
mango and four berry preserves. Most
of the fruit comes from the West coast,
including berries from Oregon.
Today the company offers a wide
range of jams, marmalades, jellies,
condiments savory sauces and
marinades, fruit syrups, butters and
spreads, stuffed olives, cherries,
pickled and brandied fruits. The fruit
spreads are sweetened with grape juice
instead of sugar for less calories and a
more intense fruit taste.
The ten employees at E. Waldo Ward’s
kitchens are cooking up
something delicious five days a
week, all year long. The day I visited, they were preparing
pumpkin spread, with quince jelly, mango syrup, brandied
cherries and Raspberry Jalapeno sauce scheduled for later
in the week. Dozens of 38.5 pound containers of plum
jam were ready for delivery to Overhill Farms for use in
their production line.
As consumer’s tastes have expanded and evolved from
sweet toward savory these days, two of their biggest sellers
today are a cocktail sauce for seafood and barbeque sauce.
Longtime Sierra Madre resident Kathy Coyne, says she
always carries the cocktail sauce back East when visiting
her family. It’s that good. A local supper club group
agreed, too, last week, deeming it “amazing” during a
food and wine pairing event in Monrovia.
For the foodies with a penchant for the spicy, Ward
now offers a chipotle sauce, too. Imported queen size
(Think enormous!) Spanish olives are with an array
of extraordinary fillings including almonds, jalapenos
and onions in addition to the tried and true, colorful
pimientos.
80% of today’s production is private labeled for restaurants
like barbecue sauce for Cattleman’s Restaurants in the
Bay Area and retail sauce for Robbie’s barbecue sauce,
plus specialty products for gourmet food shops and high
end retailers like Gelson’s and Whole Foods, often with
the purveyor’s proprietary recipes.
Even the local bears are drawn to Ward’s delectable
products, Jeff Ward chuckled as he remembered a recent
incident. Last year, a bear wandered into town, causing
quite a media furor when it discovered some of the Waldo
syrups were to its liking. Even with helicopters hovering,
the bear escaped up a tree and later escaped, slipping into
the night after the sweet meal.
Ward’s store walls are plastered with awards and
recognition from publications like the LA Times and Los
Angeles magazine. Just this month, LA magazine again touted E.
Waldo Ward as one of their favorite foods in the jam category for
their “Best of LA” choices.
Ward offers informal tours on Saturdays during store hours,
including their small onsite museum. Just follow the West
driveway behind the house at 273 E. Highland, to the store. It’s
a delightful step back into Sierra Madre history, blended with
the scrumptious products they offer at the factory store, in
town at Taylor’s and Savor the Flavor, as well as online at www.
WaldoWard.com. There’s always a taste of something amazing
waiting for customers every day!
E. Waldo
Ward will
offer tastes of
their products
at “A Taste of
Sierra Madre”
on September
11 in Kersting
Ct. For more
information
on the event,
visit the
website,
www.
ATasteOfSierraMadre.com or purchase tickets at four locations
in town, Savor the Flavor, Best Buy Drugs, The Bottle Shop and
Belle’s Nest.
Chris Bertrand
If you’ve followed advice given here about sprucing up your home's exterior, well
done! Now let’s focus attention on the next thing potential buyers will see - the
front door and the interior. Now is the time for spring cleaning and to show off your
home's best features.
Repaint that front door and touch up around the entry. Make it warm and welcoming
with updated light fixtures at the entrance and foyer. Speaking of entries, check
your windows and doors for energy efficiency. If they're not airtight, an investment
in new windows and insulation will pay off handsomely and impress buyers.
Freshly repainted walls won’t hurt either, and you can achieve a bright, clean look
with light yellow or cream on the walls and contrasting white woodwork. Buff up
your wood floors, clean your area rugs or carpets, and replace any worn carpeting
before your first showing.
Buyers look carefully at bathrooms, so be sure to remove any spots of mildew,
replace caulking, and consider a small investment in a new sink and vanity to really
make things sparkle.
The icing on the cake is to offer buyers a "home warranty" on the appliances in your
house, allowing them a full year of service on anything that happens to go wrong.
Your pride of ownership and their peace of mind should combine to produce a sale!
Luther Tsinoglou has just been named the top producing sales agent in Dickson
Podley Realtor’s Sierra Madre office for 2009, making the top 10% at the company
overall. Luther has been licensed and practicing real estate since 1992. He specializes
in residential and income property in Southern California. Luther can be reached at
his direct line (626) 695-8650 or at luther@tsinoglou.com.
LOCAL REALTOR THANKS SANTA ANITA YMCA
Monrovia
Realtor,
Donna Baker
selected
the Santa
Anita Family
YMCA
to be the
beneficiary
of a $2,000
donation at
her annual
“thank you”
party to
current and
past clients
which she
hosted at
Café Mundial.
Accepting
the donation from Baker (center) is SAFYMCA Executive Director, Damon
Colaluca, and President and Chief Volunteer Officer, Kathryn Taylor. Baker, a
past president and chief volunteer officer of the Y, is celebrating her 9th year as a
Realtor, currently with Dickson Podley Realtors, and her 8th year as a member of
the Y Board of Directors.
Mountain Views News 80 W Sierra Madre Blvd. No. 327 Sierra Madre, Ca. 91024 Office: 626.355.2737 Fax: 626.609.3285 Email: editor@mtnviewsnews.com Website: www.mtnviewsnews.com
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